Infographic

Save the Date: Hispanic Heritage Month

Hispanic Heritage Month (from September 15th to October 15th) celebrates the long and important presence of Hispanics in the United States. During this important date, Prisa Brand Solutions offers media digital solutions in its owned and operated websites to help the brands and advertisers to connect and engage with the U.S. Hispanic Audience. Take a …

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Some facts about the hispanic travel market

It is a fact that Hispanics consume media in English and Spanish. Probably, if you’re only trying to connect with this audience in a single language, you are missing more opportunities to engage with the entire family, like the Abuela (grandmother). Don’t forget this: “Might a grandmother is paying for the trip and speaks one …

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USWNT Victory Tour: Hispanics Drive Passion For Women’s Football

New infographic: USWNT and why it is important to connect during this important event with the U.S. Hispanic fans. Fanaticism about women’s football is driven mainly by Hispanics: nearly three-fifths of respondents in a study described themselves as female soccer fans, a quarter unconditionally, compared with 39% of non-Hispanics. With the US national team just making …

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Prisa Brand Solutions in the U.S. Hispanic Market

Get to know more about Prisa Brand Solutions and our capabilities to connect and engage with the U.S. Hispanic Audience. We are a one-stop solution for your digital efforts, designed to convert customers into consumers. Prisa owns and operates more than 50 sites and radio stations to connect whit the U.S. Hispanic Audience. Don’t forget that in-culture …

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Telecom Industry: Hispanics have become Super Consumers

According to Nielsen, Hispanics have become Super Consumers. Their high usage and engagement with mobile devices cross-functionally provide an interesting opportunity for those in the mobile space. With a population that will account for more than half of the population growth in the U.S. by 2020 and nearly 85% of growth by 2060, their current $1.4 …

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Infographic: Hispanic Centennials – English or Spanish?

The Culture Marketing Council: The Voice of Hispanic Marketing (CMC) announced its 2019 Hispanic Market Guide, the most comprehensive resource on the U.S. Hispanic market. The CMC 2019 Guide has new market data and insights on Hispanic Centennials, including statistics, digital habits, cultural nuances, purchase behavior, high-purchase categories, and favorite brands. Check out our new infographic with some …

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The Power of Radio with the Hispanic Audience

According to Nielsen, the radio continues to be ‘the top reach vehicle’ for Hispanic adults   Radio is America’s top weekly reach platform, both overall and with Black and Hispanic consumers — 75 million of whom tune in each week. Hispanics represent 17% of the U.S. population and by 2060 will comprise 28%, according to …

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Infographic: Facts on the Latino Vote

According to the Pew Research Center, Latinos make up an increasing share of the U.S. electorate. A record 29 million Latinos were eligible to vote in the past year’s midterm elections, accounting for 12.8% of all eligible voters, a new high. While it’s too soon to know how many voted and their turnout rate, Latinos made up an …

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New Infographic: The New Mainstream is Multicultural

According to The Center for Multicultural Science, In 2018, the non-Latino White population made up about 60% of the U.S. population. Conversely, by 2060, the multicultural segments are projected to make up the majority (56%) of the United States population. This infographic used some insights from The Center for Multicultural Science latest report which it’s …

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