Connecting Brands with the U.S. Hispanic  and Multicultural Audience

Meet Mobvious

15 years
Linea

Mobvious is concentrated in reaching the U.S. Hispanic and Multicultural Audience with the most innovative Mobile and Digital Advertising Technology.

We are part of PRISA Brand Solutions – The premier media group in Spanish (& Portuguese) speaking markets with 14K employees. Our company has global editorial teams creating high- quality sports, information & entertainment content.

We are in 15 countries, reaching more than 100 million users via global brands ElPais.com, AS.com, and PRISA Radio Digital Sites.

 

Benefits of MOBVIOUS

Reach

REACH

Top rated Comscore company reaching US multicultural audiences.

One stop mobile solution

ONE STOP SOLUTION

We connect with multicultural audience via multiple vehicles: video, audio, native and display.

Precise targeting

PRECISE TARGETING

Rich 1st party data compose of social, location, and browsing cues targeting with precision the Multicultural Sub segments.

Site list

SITE LIST

Access to premium sites and apps that reach with accuracy multicultural segments. Contenido correspondiente

Creative

CREATIVE

Innovative and exclusive formats, produce in house as AV.

Viewability

VIEWABILITY

Offering certify viewable inventory.

Social responsability

SOCIAl RESPONSABILITY

A percentage of the buy goes to a non profit.

Safe

SAFE

Google certified.

Our Reach

Hispanic Ad Focus No. 1: Mobvious and Prisa are top rated Comscore company due to the reach it offers amongst
the multicultural segments. Our data has allowed us to identify over:

33 Million

Digital U.S. Hispanics

Counting people
Reach
9 of 10
Mobile Hispanic users
Reach

9 of 10

Mobile Hispanic users

Identifying Multicultural
Audiences With Precision

Spanish Preferred hispanics Tactics

  • Spanish Content
  • Device Targeting
Bilingual hispanics tactics
  • Spanish Content
  • Language consumption history
English Preferred hispanics tactics
  • Location History
  • Registered Voters
Mobile device

Black Americans Tactics

  • Voter registration data –ethnicity
  • Website registration data
  • Location history
  • High indexing AA sites and apps
  • Social media behavior

Connecting Brands with Hispanic Audiences using Location Data

Our Solutions

Mobile Video

instream and outstream

Mobile video
Mobile audio

Mobile Audio

ads

Mobile Display

Rich Media and Standard units

mobile display
Viewable

Viewable

guaranteed inventory

Cross Device

targeting mobile / tablet / Desktop

Cross device tracking
Programmatic inventory

Programmatic Inventory

First Look Inventory / RM /
Video / Standard Units

From our blog

Save the Date: Hispanic Heritage Month

Hispanic Heritage Month (from September 15th to October 15th) celebrates the long and important presence of Hispanics in the United States. During this important date, Prisa Brand Solutions offers media digital solutions in its owned and operated websites to help the brands and advertisers to connect and engage with the U.S. Hispanic Audience. Take a

Read More »

Some facts about the hispanic travel market

It is a fact that Hispanics consume media in English and Spanish. Probably, if you’re only trying to connect with this audience in a single language, you are missing more opportunities to engage with the entire family, like the Abuela (grandmother). Don’t forget this: “Might a grandmother is paying for the trip and speaks one

Read More »

Our Inventory

Publishers, let us help you monetize your inventory

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Please contact us today

Our Partners

USA

 2600 Douglas Rd, Suite 502 Coral Gables, FL 33134.
With presence in LA, NY, and Chicago

 amlopez@prisabrandsolutions.com

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